Overview
Haze is a typeface born from the instability of life and the complexity of human emotion. Its tall and short forms mirror life's inevitable highs and lows, shifting with the passage of time, as we age and change.
PROJECT
HAZE
TEAM
Keishlyan Carrero Detres
ROLE
Art Direction, Typeface Design, Motion Design
TOOLS
Illustrator, After Effects
This project taught me not only about the anatomy of type but also became a journey of self-exploration. I discovered how to translate something as intangible as emotions and life into a tangible, visual form. It pushed me to think beyond technical skills, tapping into creativity and personal expression to communicate complex feelings in a way others could experience and understand.
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WHAT I LEARNED
case study
Font in use
