Overview

Leverage design methodology and strategic thinking to create a human-centered solution that addresses the user's specific needs and challenges.


The Problem

While Yuka enables users to scan items and gain insights into the health impact of each ingredient, it lacks the necessary personalization to address individual needs.

The Solution

Our Personal Score, product inter-comparability, and brand profiles allow for a more tailored experience for each user.

PROJECT

YUKA

TEAM

Genesis Lema, Redwana Choery, Nicole Piercel, Keishlyan Carrero Detres


ROLE

UX/UI Designer & Art Direction

TOOLS

Figma, After Effects

Feature 2 - Personal Score

Gathering data directly from users is the most effective way to personalize the app experience. In this tab, you can see whether a product conflicts with your pre-entered health concerns. You can also log your own experiences with a product to receive a more personalized score.

Feature 1 - Product inter-comparability

We identified a concern that when trying new skincare products, users often worry whether the ingredients will complement each other and how long it will take for them to show effects. Multiple matches are generated for a product that will enhance its benefits. Users can see the time frame they would likely see results from the product pairing

PAIR FOUND

RECOMMENDATIONS

Personal Score

Account Creation

UX Research Summary

features

Carolina Silva

Matthew De Luca

Hillary Miller

Apprehensive Student

Acne-Ridden Teenager

Clean Living Mother

How might we make consumers feel safe to try products and brands?

“I don't change my routine because I'm scared that a new product may worsen hair loss.”

“I carefully research products ingredients before trying”

“When it comes to buying products, especially food, my top priority is buying from reliable brands.”

Brand Rating

Product Inter-comparability

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Welcome to

Based on your medical history, some concerns have been pre-selected.

Hair Thinning

Bloating

Dry Scalp

Hair Loss

Sensitive Scalp

Hirsutism

Don’t see what you’re looking for?

Search

Question 5 out of 7

Next

Medical History

Question 5 out of 7

What are some health conditions you may currently have?

PCOS

Alopecia

POTS

Lupus

Eczema

Diabetes

Pre-Diabetes

High cholesterol

Don’t see what you’re looking for?

Search

Next

Medical History

Question 4 out of 7

Try these instead

Similarities Found in Your..

Total Damage Care shampoo

Pantene

Alcohol

Parabens

Alcohol

Personal Conflicts

This Product Interferes with Your

Hair Loss Concern

Ingredients

See all

Methylchloroisothiazolinone

Hazardous

Methylisothazolinone

Hazardous

Sodium lauryl sulfate

Moderate Risk

Sodium laureth sulfate

Low Risk

Cocamidopropyl betaine

Low Risk

Polyquaternium-6

Low Risk

Hydroxypropyl guar hydroxy...

Low Risk

Tetrasodium EDTA

Low Risk

Other Ingredients

An issue with this Product?

Scoring Method

Add to favorites

More about this brand

Dream Care shampoo

Pantene

Poor

Curl & Shine Shampoo

Shea Moisture

Excellent

Personal Score

Product Score

Products

Recs

Scans

Tops

Account

Personal Score

Creating apps that prioritize inclusivity and intuitive design is crucial. Inclusive apps accommodate diverse user needs, such as different abilities, health conditions, and cultural backgrounds, ensuring accessibility for all.

WHAT I LEARNED

C: 92% M: 68% Y: 12% K 1%

R: 34 G: 92 B: 154

Pantone P 105-7 C

#225C9A

C: 92% M: 68% Y: 12% K 1%

R: 34 G: 92 B: 154

Pantone P 105-7 C

#225C9A

C: 92% M: 68% Y: 12% K 1%

R: 34 G: 92 B: 154

Pantone P 105-7 C

#225C9A

C: 92% M: 68% Y: 12% K 1%

R: 34 G: 92 B: 154

Pantone P 105-7 C

#225C9A

C: 92% M: 68% Y: 12% K 1%

R: 34 G: 92 B: 154

Pantone P 105-7 C

#225C9A

C: 92% M: 68% Y: 12% K 1%

R: 34 G: 92 B: 154

Pantone P 105-7 C

#225C9A

C: 92% M: 68% Y: 12% K 1%

R: 34 G: 92 B: 154

Pantone P 105-7 C

#225C9A

Jester

60%

30%

The Creator

Feature 1 - Brand Profiles

Brands are at the core of ingredient sourcing. The Top Products tab now features a dedicated Top Brands section, where brands receive a rating just like individual products. These brand scores are based on the overall quality of their ingredients and alignment with key values.

BRAND NEWS

PRODUCT RATING

Aa

ABCDEFGHIJKLMNOPQRSTUVWXYZ

abcdefghijklmnopqrstuvwxyz

GOPHER

BRAND ARCHETYPE

BRAND Score

CATEGORY SECTION

Sauce Pesto Rosso

Scala

Average

Last Month

100% Beef Meatballs

Scala

Good

Last Month

Matin’s Potato Rolls

Scala

Excellent

Last Month

Matin’s Potato Rolls

Scala

Poor

Last Month

Chicken Meatball keto

Over the Fire Cooking

Good

Low Calorie

High in Fiber

Vitamin C Super Serum

Truskin

Poor

Vitamin C Super Serum

Truskin

Good

Antioxidant

Works Immediately

Brightening

3-4 Weeks

Hyperpigmentation

8-12 Weeks

Personal Conflicts

This Product Interferes with Your

Hair Loss Concern

Design system

The color palette was intentionally chosen to represent both the food and beauty industries, capturing the essence of both worlds. The typeface was selected because it aligns with our brand archetype, reinforcing the tone, personality, and values we want to communicate.